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Konstrukt

Back Search Case Study: Perfume Connection

22 July 2008
As one of Cru Digital’s first search marketing clients, The Perfume Connection (TPC) has reaped the rewards of a solid online search campaign for some time now. Since taking over the account, TPC has seen phenomenal results that have seen their online ecommerce division thrive.

Take a look at what Cru has done for TPC;
  • Increased Return on Investment (ROI) by 167%
  • Reduced Cost per Click (CPC) by $ 0.26 a click
  • Increased Click Through Rate (CTR) by 7%
  • Average position for advertisement placement is always within the top 3
  • Delivering approximately 6 000 clicks to TPC’s website per month
  • Increased TPC’s database by 6 061 subscribers

With the addition of 2 more digital strategists now on the Cru team, no search marketing campaign is too large or too extravagant! To see what Cru can do for you in search, contact us .